Tamara Ecclestone, the British socialite, has proudly partnered with Joyce Beauty to exclusively debut her luxurious hair-care line, SHOW Beauty, an extensive range set in glamorous packaging.

During her recent visit to Hong Kong, the mother of one explained how she managed to successfully strike a medium between ensuring the products maintain the luxurious standard she craved while also fulfilling the promise of ensuring that hair looks as though it has been treated professionally. Ecclestone emphasised the convenience the range offers since her time is preoccupied with her young daughter. Lastly, she proudly stated how the opulent packaging is something she would be "proud to pull out of my handbag, or have in my bathroom." 

The beauty entrepreneur shares what led to the creation of the range, the memorable experience of creating her hair fragrance, which is the first of its kind from fragrance leaders Givaudan. In the video below, Ecclestone shares why the Dry Shampoo is her favourite product, and the five products she cannot live without.