This Summer, Unlock More Miles At The City’s Best Restaurants
June 4, 2018 | BY Hong Kong Tatler
Eat, drink, and be merry with Asia Miles’ latest game where guests can earn up to 22,500 miles while enjoying the widest range of dining options possible
Asia Miles Focus
Having just launched a successful HK$1 per mile for dining on Mondays, Asia Miles continues to come up with more ways for members to earn extra miles while enjoying the best dining options in town, from esteemed cafes to premium restaurants. The latest Asia Miles campaign takes the form of a brand new game on its mobile app. Titled ‘Unlock More Miles’, the new game allows Asia Miles members to review the number of miles you earned anywhere and anytime you like, as well as an opportunity to earn more by dining at more than 200 participating dining establishments across Hong Kong. Phase One of the game has completed in May. This month's Phase Two allows you to continue earning miles through dining, while new play can take the opportunity to catch up.
With more than 200 participating restaurants in its campaign, Asia Miles’ list of partnering establishments covers a wide range of eateries, from celebrated Chinese establishments such as Golden Leaf , Dragon Noodles Academy, Megan’s Kitchen, and Man Ho, to Western favourites with the likes of Bibo , and Beef and Liberty, Guests can earn miles for every HK$2 for six days a week, with a special promotion at HK$1 per mile on Mondays. The new Unlock More Miles game is created to maximise the opportunity to earn more miles easily this month. With a maximum of 22,500 available, Asia Miles members can participate in phase two of the 'Unlock More Miles' game on the Asia Miles app. The mechanism takes guests through three stages: Completion of level one mission requires a cumulative spending of HK$1,500 or above, HK$4,500 for level two, and HK$8,000 for level three.
Among Asia Miles’ participating restaurants are some of the city’s newest destinations. Located at the top of H Queens in Central, Ecriture is the latest opening from the Le Comptoir restaurant group, who are also behind Bibo, The Ocean by Olivier Bellin, and The Lighthouse . Ecriture is led by the restaurant’s executive chef Maxime Gilbert, who focuses on the finest quality produce, many of them Japanese, prepared using French techniques mastered through his rich culinary training while working with Ekkebus and French master chef Yannick Alleno.
Other restaurants participating include those popular among Italian cuisine lovers, such as Conrad Hong Kong’s Nicholini’s, which continues to impress aficionados of pasta and everything Italian. The restaurant’s extensively stocked wine cellar offers many prized wines to pair with the Italian cuisine, which is prepared with finesse and style, notably including the restaurant’s celebrated lobster medallion with cherry tomato coulis, basil, buffalo mozzarella, and capers, spaghettoni with Pecorino cheese, black pepper, Alaskan king crab and caviar, Osso Buco with saffron risotto, gremolata and Parmesan cheese.
Alibi at Cordis Hong Kong is yet another inviting establishment, where creative mixology meets a unique food selection. Designed and crafted by an experienced team led by resident chef de cuisine James Oakley, whose career highlights include a stint at Restaurant Gordon Ramsay at Claridges Hotel in London, as well as esteemed restaurants covering England, Malta, and Hong Kong. Oakley’s masterful blend of styles and techniques from European and Asian cuisine delivers innovative courses such as white crabmeat with nori cracker and young coconut, or summer tomato salad that pair well with Alibi’s cocktail selection. His certified sustainable seafood menu also covers some of the restaurant’s most popular dishes including beetroot cured Atlantic salmon, and Saikyo miso-marinated black cod.
For every game there are bonus rounds for earning more. There are four ways to maximise the fun of earning miles. For six days a week, members can spend HK$2 to earn each mile, while on Monday, where the HK$1 per mile promotion applies, the mileage doubles up. Guests can even choose to pay with a co-branded credit card with their bill, earning extra miles at HK$6 per mile. The final tip for upping the miles-earning game is an offer of 500 miles to be earned for guests dining at the same Asia Miles partner restaurants for three or more times during the month of June.
There is no better time to celebrate the joy of dining out while earning extra Asia Miles along the way. With the Unlock More Miles game, dining lovers can enjoy the offer of more miles to be redeemed into flights for travel opportunities to explore a wider dining scene populated with Asia Miles participating restaurants throughout Asia. For more information on Asia Miles’ Unlock More Miles game and a complete list of participating restaurants, visit the Asia Miles dining page here.
Alibi, 5/F Cordis Hong Kong, 555 Shanghai Street, Mongkok, Kowloon, Hong Kong; +852 3552 3028
Ecriture, 26/F, H Queens, 80 Queen’s Road Central, Central, Hong Kong.
Nicholini’s, 8/F Conrad Hong Kong, Pacific Place, 88 Queensway, Admiralty, Hong Kong; +852 2822 8801
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