Joanna Lui Hickox is the executive director of the Galaxy Entertainment Group (GEG) Foundation, which carries out philanthropic activities in Macau and mainland China, and Galaxy Art, an experience-led exhibition and events space. “I am so passionate about my work in the lifestyle and culture side [of the business], but I am most proud of our launch of the GEG Foundation which nurtures young talent and offers support to the elderly,” Lui Hickox says.

The daughter of Francis Lui, Galaxy Entertainment Group’s (GEG) deputy chairman, Lui Hickox is an active supporter of local arts and cultural development, and her goal is to preserve cultural heritage, and foster the integration of tourism and culture.

Leveraging the vast resources and relationships of Galaxy resorts locally and internationally allows Lui Hickox to do real good. The Galaxy Foundation programmes such as the GEG Arts & Cultural Initiative, GEG Intangible Cultural Heritage Scheme, and GEG Chinese Music Promotion Scheme have helped earn the team the prestigious 2021 Gold Award for Culture from the Pacific Asia Travel Association, a world tourism organisation.

In March, the company welcomed the Raffles brand into their portfolio with Raffles at Galaxy Macau, a hotel comprising 450 suites, and in 2022, the group will welcome the Andaz, a luxury lifestyle hotel atop the 16,000-seat Galaxy Arena. In 2017, Lui-Hickox founded Cha Bei, a café offering healthy dining, a patisserie, a boutique and workshops.