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People Dickson Poon’s Harvey Nichols Launches Repair Services For Luxury Accessories

Dickson Poon’s Harvey Nichols Launches Repair Services For Luxury Accessories

Dickson Poon, Pearl Poon
Dickson Poon, Pearl Poon
By Christian Gollayan
September 12, 2019
The British retailer’s new after-care package offers refurbishment for shoes and bags purchased within 18 months

Harvey Nichols is going green.

The British luxury retailer, which is owned by Tatler Lister Dickson Poon, recently launched its repairs programme—think AppleCare for fashion accessories—to reduce its ecological footprint and boost customer loyalty.

Shoppers who have purchased bags and shoes within the past 18 months can return them in store to be refurbished for an extra charge. Fees range from £120 [HK$1,160] for shoes to £250 [HK$2,400] for bags. So far, the services are available at Harvey Nichols’ two outposts in Manchester, and will be open in six more of its UK stores by October (no Hong Kong programmes have been announced).

“We feel… that you should buy less, but buy better,” Harvey Nichols’ creative and marketing director Deborah Bee told Vogue Business. “Ask yourself before you buy something: Would you wear it 30 times?”

The company partnered with London-based start-up The Restory for the new programme, and repair services include reheeling, leather conditioning and colour restoration.

Harvey Nichols’ latest initiative follows other fashion brands who are offering after-care services. Selfridges has a similar programme with The Restory, and in the past year, Burberry has processed about 20,000 refurbishment inquiries.

Emily John, The Restory co-founder, told Vogue Business that most customers use their programme in order to increase their luxury goods’ likelihood of being resold.

“The rental market and resale market allows more transactions and keeps the supply on the market and desirable for longer,” says The Restory co-founder Vanessa Jacobs. “After-care is the engine that powers the circular economy.”

See also: 10 Luxury Brands That Signed The G7 Fashion Pact To Promote Sustainability

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People Dickson Poon Harvey Nichols Fashion Sustainability Pearl Poon

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