Hong Kong-based womenswear designer Saloni Lodha chats to us ahead of her high summer 2021 collection launch this month
Fashion designer Saloni Lodha says she doesn’t have a “dream client” per se; rather, she’d be honoured to dress any “strong, independent and impactful” woman. And she has: Emma Watson, Jennifer Aniston and Naomi Watts have all been photographed wearing her eponymous brand’s looks. Here in Hong Kong, Lodha has most of Hong Kong’s in-crowd on speed dial too. Over the past 13 years, Saloni’s classic fits, vibrant prints and pops of colour inspired by her Indian heritage have become a favourite among fashion connoisseurs. Saloni, meaning “beautiful” in Sanskrit, and both the label and the woman behind it live up to this description.
As she prepares to launch her high summer 2021 collection, Lodha, a mother-of-two, discusses living a nomadic life between Hong Kong, India and London, her favourite family traditions, and what she’s most proud of in her career so far.
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What does Hong Kong mean to you?
Hong Kong has been my home for nine years in total, between two separate stints. My family is happy here and this lockdown year has given me a renewed appreciation for all that Hong Kong has to offer. I have seen more of Hong Kong and appreciated its beautiful nature more in the last year than I had in the previous eight.
Do you miss India?
Hong Kong was the first place I moved to after leaving India and it opened my eyes in many ways to the possibilities that are out there. I am from a town close to Mumbai and lived in Mumbai for many years. I am passionate about India and I do get homesick since all my family are there. I love [India’s] energy, enthusiasm and food, and I miss the richness of the cuisine.
What did you study?
I studied applied arts at the Rachana Sansad School of Design in Mumbai.
What was your first job?
My first job was in graphic design in India. I worked for a small, family-run design agency. I worked on a music magazine and I was given full creative freedom to explore and experiment. It was a great lesson in the power of colour and placement, which are skills I still rely on for designing.
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