5 Minutes With Charlotte Cho, Founder of Soko Glam
Skincare guru Charlotte Cho is the founder of Soko Glam and one of the most influential global entrepreneurs in the Korean beauty space. Here, Cho tells Tatler about five things she loves this new year.
Jeong: Jeong is the Korean word for a deep, emotional connection with the people and things that matter most. I'm using the concept of jeong to guide and help me focus on the things that are meaningful. I believe in the power of cultivating jeong, so much so that I made it the foundation of my skincare line, Then I Met You, and I am writing my second book on this concept and how it has shaped my professional and personal life.
Anti-pollution skin care: Gentle, skin-soothing ingredients that help your skin barrier—like ceramides, madecassoside, and centella asiatica extract—are the trend of now and the near future. Coating and protecting yourself from pollution preserves your skin barrier and can help prevent acne, premature ageing and sensitivity. This will never go out of style.
Microfiber Hair Turbans by Aquis: I have long, black hair and I've always struggled with it being frizzy and such a chore to dry. Using a microfiber towel has made such a difference in the smoothness and healthiness of my hair and saved me at least 5 to 10 minutes every day.
Deep sleep: I underestimated the importance of deep sleep in my 20s, so now I drink caffeine-free ginger tea and have lavender eye masks on hand and blackout curtains in my room. I try not to use my phone at least 30 minutes prior to going to sleep to enable the deepest sleep.
Then I Met You Skin Balancing Duo: After four years of hormonal acne, I'm finally acne free. The gamechanger for me is using a gentle 1 per cent AHA and PHA formulation—Birch Milk Refining Toner—to help buff out fine lines and maintain my pores, and then using a deep hydrating essence—The Giving Essence—to lock in the moisture and keep my skin barrier healthy and supple.