The Gucci-Pin pop-up launches at Tsim Sha Tsui's shopping mall—just in time for the gifting season
To celebrate their 2019 Gift Giving Collection, Gucci announces Gucci Pin, a series of ephemeral stores inspired by the pins seen on interactive digital maps and in honor of the house’s historic Flora motif in the Ophidia collection (one of the House’s most cherished lines of handbags). The Italian fashion house offers a lineup of men’s and women’s shoes and accessories, including new jewelry cases, small leather goods and more.
To add to this immersive pop-up experience, the Gucci app will also offer a digital experience with limited-edition filters for Snapchat and Instagram, allowing users on interact with the brand on social media.
When: November 5-17, 10am-10pm
Where: Atrium II, Gateway Arcade, Harbour City, Tsim Sha Tsui
Be sure to keep an eye out for the next waves of Gucci Pins in early 2020, including a Chinese New Year collection of ready-to-wear shoes and accessories inspired by Micky Mouse, followed by Gucci Pin GG Psychedelic stores which will dedicate to multicolour luggage and accessories in GG and star motif.
Find out more at: www.gucci.com/int/en/store/hong-kong-canton-road
See also: Gucci Debuts High Jewellery Collection, Hortus Deliciarum, At New Place Vendôme Boutique