Lancôme Absolue L’Extrait Gets A Makeover


September 1, 2017 | BY Isabel Wong

The iconic Lancôme Rose gets a new reinterpretation

Photo: Courtesy of Lancôme

Containing up to two million Lancôme Rose native cells, Lancôme Absolue L’Extrait’s flagship product Ultimate Elixir is being brought back into the spotlight by a special collaboration with French artistic duo, Alex and Marine.

Bold & Modern

When Lancôme's founder Armand Petitjean started the French cosmetics House, he surrounded himself with talented artists so he could combine the House’s cosmetics expertise with the best aesthetics at the time. The spirit of collaboration between art and craft carries on, and Lancôme decided to roll out the Absolue L’Extrait Ultimate Elixir Art Limited Edition. 

Photo: Courtesy of Lancôme

For the Absolue L’Extrait Ultimate Elixir Art Limited Edition, Lancôme teamed up with two French artists Alex and Marine. Taking inspiration from nature, the artistic duo has designed a limited-edition coffret and jar to give the Absolue L’Extrait Ultimate Elixir a feminine new look. The duo’s reinterpretation of the iconic Lancôme Rose also reveals the House’s strong and timeless personality.

Photo: Courtesy of Lancôme

Freezing The Frame

Being one of the most iconic skincare products of all time, Lancôme’s Absolue L’Extrait masters the art of time freezing—for the skin. With the Lancôme Rose being the key ingredient, not only does the Absolue L'Extrait do a good job in regeneration and tightening your skin, it also has a lovely fresh scent that will instantly brighten up the day. 

The new Absolue L'Extrait Limited Art Edition. (Photo: Courtesy of Lancôme) 4

The power of the Ultimate Elixir comes from the Lancôme Rose native cells. The cells are extracted by using a process known as Fermogenesis™, each Lancôme Rose native cell is then allowed to slowly mature and multiply on its own. And this is the reason why the Abosolue L'Extrait excels at giving the skin a nourished and silky finish. 

Lancôme Absolue L'Extrait Ultimate Elixir Limited Art Edition (HK$3,700) is available from September 1 at all Lancôme stores and beauty counters in Hong Kong. 

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