New Fashion Boutiques To Look Out For At K11 Musea
This marks the eco-friendly British accessory brand's first retail store in Asia, and the store itself is made from aluminium, recycled acrylics and repurposed everyday materials—a perfect reflection of the brand's dedication to sustainability.
With a mixture of contemporary design and products made from quality sustainably sourced materials, the zero-waste store showcases the brand's ethos whilst creating a thought-provoking shopping experience for its customers.
The themes of softness and feminine luxury are portrayed in Chloé's new pop-up boutique. From the light powdery beige to rosy shades of pink and touches of mustard, the Chloé attitude is found throughout this immersive installation.
The store offers exclusive personalisation services—the first of its kind in Hong Kong—where customers can customise the colours and materials on the "C" jewellery on Chloé C mini bags. From the interior design to bespoke goods, this Chloé boutique is truly one of a kind.
Delvaux is the oldest luxury leather goods house in the world, and is revered for its ability to bring together its heritage and timeless design. With its new flagship in K11 Musea, customers will be able to experience the brand's signature "Bag Bar" which offers a dynamic social space for customers to enjoy.
Not only will you be mesmerised by the majestic arch of handbags, the boutique's façade is also echoed in graphic geometry to create a vibrant and welcoming space.
Gucci boutiques are known to be a cabinet of curiosities, with each store boasting unique interior design and contrasting merchandising elements. The new K11 Musea boutique spans over 3,240 square feet, and cultivates both soft and harder surfaces of industrial elements to create a medley of contemporary-meets-classic design.
With its unexpected combinations of floral-patterned façade panels, wooden flooring, plush vintage chairs, decorative pots and varnished iron walls, the store is a space that surprises and enriches the shopping experience.
See also: Free To Be: Gucci's Cruise 2020 Collection
Kenzo's curated approach in its new boutique features a medley of materials such as concrete, mirrors, white cement and fluorescent tube lightings to add to the geometric feel of the space. Their simple accessories shelves and hanging structures for garments in hues of dark blue and light grey complement white textured walls.
Exclusive to K11 Musea is a special multi-coloured tapestry featuring Kenzo's iconic tiger, which is displayed at the entrance to boldly welcome shoppers.
The Off-White boutique Hong Kong is a nod to the brand's commitment to sophisticated minimalism. With soft shapes, warm materials of tavertine marble and wood as well as floor-to-ceiling windows, the design of the store complements Off-White's less-is-more aesthetic.
The boutique is also one of the few stores in K11 Musea that overlooks Victoria Harbour, providing a stunning backdrop for customers as they peruse one of the most coveted brands of recent years.
See also: Meet Mihara Yasuhiro: Japanese Designer On The Rise
7/10 Roger Vivier
The French luxury accessories brand's latest boutique in K11 Musea highlights the works of over 10 world-renowned artists through furniture pieces displayed throughout the store, a nod to Roger Vivier's values of rarity, creativity and exclusivity.
Featuring pieces by artists from France, Sweden, Italy, Netherlands and more, their works of art shows impeccable craftsmanship which perfectly complements the quality of Roger Vivier's collections.
8/10 Sergio Rossi
Sergio Rossi's 60 square-metre retail space summarises the identity of the brand by featuring iconic elements of the Living Heritage archive located at its factory in San Mauro Pascoli. The boutique is inspired and cultivated by femininity with a contemporary allure, expressed through everything from the custom furniture to the decorative elastic bands and feminine rose shades.
In-store, customers will be able to indulge in exclusive customisation services as well as Sergio Rossi's capsule collection exclusive to the K11 Musea boutique.
Tod's latest boutique is kept simple by implementing a modern classic interior that doesn't overwhelm customers, but creates an air of humble luxury reminiscent of the brand's commitment to fine artisanship.
With contrasting elements of smooth Italian marble floors and the sharp chrome displays from their leather goods, the boutique creates a space where the theme of a 'marriage between art and craftsmanship' can be found throughout.
10/10 Yohji Yamamoto
Yohji Yamamoto's 2000 square foot boutique is located next to the mall's entrance and serve sup a minimalistic design which flawlessly blends in with the exterior of the galleria. The concept of the store is inspired by Japanese gardens, as is evident in the monochrome look in a space filled with cement and large cubes that form a tetrapod structure.
The recreation of nature in the bustling waterfront area allows customers to experience a more Zen atmosphere whilst browsing through Yohji Yamamoto's latest collections.
See also: 10 Years In The Making: K11 Musea Completes Adrian Cheng's Victoria Dockside